Home News eFootball gets new ambassador in the form of youth footballing prodigy Lamine Yamal

eFootball gets new ambassador in the form of youth footballing prodigy Lamine Yamal

by Camila Apr 04,2025

Konami's premier multiplatform football simulator, eFootball, continues to elevate its game with the introduction of a new brand ambassador, the highly-touted youth footballer Lamine Yamal. This exciting move not only brings Yamal on board as an ambassador but also integrates him into the game itself, allowing players to experience his skills firsthand.

Lamine Yamal, a name that resonates with fans of emerging football talent, has honed his skills at La Masia, FC Barcelona's renowned youth academy. His reputation as a prodigious talent makes his selection as Konami's newest brand ambassador a strategic and exciting choice.

In eFootball, Yamal is introduced as an Epic-level player, joining the ranks of other high-profile players like the Big Time version of Neymar Jr. and Epic player Takefusa Kubo. These players are equipped with the Acceleration Burst skill, a feature that enhances their dribbling speed, reflecting their real-life prowess on the field.

Lamine Yamal in eFootballTo celebrate Yamal's addition to the game, eFootball has launched a new Carnival Campaign. Players can log in to earn free eFootball Coins and exclusive rewards, including a limited-edition carnival-themed uniform. This campaign not only marks the occasion but also adds to the festive atmosphere surrounding Yamal's introduction.

Yamal's inclusion is a testament to eFootball's strategy to appeal to a younger demographic and engage with the vibrant football culture. As eFootball aims to compete with industry giants like EA, integrating top young talents like Yamal could be a key differentiator in attracting a new generation of players.

For those interested in exploring more in the realm of sports simulation, whether seeking authenticity or an arcade experience, our curated list of the top 25 best football games for iOS and Android offers a variety of options to suit every fan's preference.

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