Get ready for a delicious crossover! Genshin Impact and McDonald's are teaming up for a highly anticipated collaboration. Details remain scarce, but cryptic social media posts point to a major announcement.
A Teyvat-Sized Treat
The collaboration was first hinted at through playful social media exchanges. McDonald's initiated the conversation with an intriguing tweet, prompting fans to participate in a "guess the next quest" game. Genshin Impact responded with a playful meme featuring Paimon in a McDonald's hat, confirming the partnership.
Further cryptic clues followed, with Genshin Impact posting an image of in-game items whose initials spelled out "McDonald's." McDonald's social media accounts then adopted Genshin-themed branding, revealing a September 17th launch date for a "new quest."
This collaboration has apparently been in the works for quite some time, with McDonald's even referencing Genshin Impact's Fontaine update over a year ago.
Genshin Impact boasts a successful history of collaborations, partnering with various brands and game franchises, including Horizon: Zero Dawn and Cadillac. Previous collaborations with fast-food chains, like KFC in China, have resulted in exclusive in-game items and merchandise.
This McDonald's partnership promises broader reach than previous collaborations, possibly extending beyond China, judging by updates to McDonald's US Facebook page.
While specifics remain under wraps, the collaboration is set to launch on September 17th. Could this mean Teyvat-themed menu items? We'll have to wait and see!
