Supercell's latest celebrity collaboration has taken an exciting turn with the inclusion of Gordon Ramsay in their popular game, Hay Day. Known for his fiery demeanor on shows like Kitchen Nightmares and Hotel Hell, as well as being a Michelin-starred chef, Ramsay brings a surprisingly calm persona to the game, starting today. This marks a significant shift from his usual on-screen intensity, showcased in amusing trailers and even an apology video featuring contestants from Hell's Kitchen.
In Hay Day, Gordon Ramsay steps in for the character Greg, who has embarked on a fishing trip. Until the 24th, players can enjoy Ramsay's presence as he introduces a variety of new features and special events to celebrate his arrival. This collaboration is not Ramsay's first foray into mobile gaming, having previously released apps based on his television shows. However, his inclusion in Hay Day underscores Supercell's increasing focus on celebrity partnerships.
What's particularly intriguing about this move is Supercell's choice to not only collaborate with fictional franchises but also real-life celebrities. This strategy seems tailored to resonate with their diverse, often mature, fanbase. As Supercell continues to expand its celebrity collaborations, starting with Erling Haaland last year, it's clear they are exploring new avenues to enhance player engagement.
If you're new to Hay Day or any of Supercell's hit games, be sure to check out our comprehensive list of Hay Day tips to help you get started. These tips cover essential game mechanics and strategies to ensure you make the most out of your gaming experience.