When it comes to promoting your latest vehicle, car manufacturers have a variety of options at their disposal. You might think of a sleek new advertising campaign or perhaps a celebrity endorsement. But what about transforming your new car into an in-game kart in KartRider Rush+? That's exactly the approach Hyundai has taken as they team up once again with Nexon's hit kart racer!
The spotlight is on the new Insteroid concept car kart, designed by Hyundai Motors Europe Design Center. This kart draws inspiration from the INSTER, an electric SUV that Hyundai is developing. But the Insteroid isn't the only exciting addition to the game; players can also get their hands on the new Glitched Hyundai Aura and an EV Charging Connector sporting the vibrant GOGOGOrange color scheme.
To celebrate this collaboration, KartRider Rush+ is hosting an in-game event that runs until April 28th. By using a Boost Shard at least once during the event, you'll be entered into a draw to win 30 Lucky Star Jewels. These jewels can then be exchanged for items through the Starlight Treasure Hunt, adding an extra layer of excitement to your gaming experience.
It's worth noting that the Insteroid isn't just a digital kart; it's also a real-world concept car. While it might not be rolling off production lines anytime soon, its inclusion in KartRider Rush+ serves as an innovative promotional tool. And dare I say, it's certainly a lot more stylish than the Cybertruck's appearance in Fortnite, at least in my humble opinion.
If this latest collaboration with Hyundai doesn't entice you to jump into KartRider Rush+, why not take a moment to relax and explore our list of the top five new mobile games to try this week? There's always something new and exciting launching in the mobile gaming world!