Take-Two Interactive's CEO, Strauss Zelnick, recently addressed the company's staggered platform release strategy, particularly concerning the highly anticipated Grand Theft Auto VI. Zelnick confirmed that the delayed PC launch of GTA VI will result in a significant revenue shortfall—approximately 40% of typical PC sales—but emphasized the company's commitment to avoiding simultaneous releases across all platforms.
This strategy mirrors past GTA releases, where PC versions have historically launched later. This delay, in part, stems from Rockstar's complex history with the modding community. However, Zelnick clarified that the decision isn't a response to slowing PlayStation 5 and Xbox Series X|S sales; GTA VI's release schedule remains unaffected by console market trends.
Projecting a fall 2025 release for GTA VI, PC gamers can likely anticipate a 2026 launch. The game's release is highly anticipated, not just by Take-Two, but the entire industry. The initial teaser trailer shattered YouTube viewership records, fueling speculation that GTA VI could surpass the $1 billion sales mark, potentially setting a new benchmark for the industry and positively influencing other game developers and publishers.
